How Independent Insurance Agencies Are Using GravityCerts + Gaya to Cut Quoting Time by 80%

Published On: March 24, 2026Categories: Blog, Latest Updates6.2 min read
How Independent Insurance Agencies Are Using GravityCerts + Gaya to Cut Quoting Time by 80%

If your team is still re-typing prospect data from your website quote forms into carrier portals, you already know the problem. It’s slow, it’s error-prone, and it’s happening dozens of times a day. Every repetitive entry is time your agents could spend actually closing business.

That changes with the new GravityCerts + Gaya AI integration.

This isn’t a workaround or a Zapier chain. It’s a direct API connection between your GravityCerts insurance website and Gaya, the AI-powered quoting tool that’s already helping thousands of independent agents cut quoting time by up to 80%. When a prospect submits a quote request on your website, their data goes straight into Gaya. No manual uploads. No re-entry. Just a ready-to-paste client record waiting for your agent to open it.

The Manual Entry Problem No One Talks About Enough

Ask any independent agency owner how long it takes to move a new prospect from website lead to first carrier quote, and you’ll hear a familiar number: 10 to 15 minutes per carrier. Multiply that by five carriers, and you’re looking at nearly an hour of data entry per lead, before a single quote is even returned.

That’s not a technology problem. That’s a workflow problem that technology can fix.

Here’s the cycle most agencies are stuck in:

  • Prospect fills out a quote request form on the agency website
  • Staff manually re-enters that same data into the agency’s AMS or CRM
  • Staff re-enters it again into each carrier portal
  • Errors creep in — transposed digits, missed fields, wrong dates
  • Follow-up is delayed because quoting took too long

Independent insurance agents spend 50 to 60 percent of their time on quote related tasks. The GravityCerts + Gaya integration attacks that number directly.

What the Integration Actually Does

The GravityCerts Gaya integration automatically sends quote intake form submissions from your insurance agency website directly into Gaya AI. When a prospect fills out a quote request form, GravityCerts generates a structured PDF from the submission and delivers it to Gaya via API, instantly creating a new client record. From there, your agents use Gaya’s Super Paste to auto-fill any carrier portal in seconds, eliminating manual data entry from the quoting workflow entirely.

No Zapier. No middleware. No embed codes. The connection runs directly between GravityCerts and Gaya’s API, which means fewer failure points and faster data transfer.

Here’s the step-by-step flow:

  • A prospect submits a quote request form on your GravityCerts website: auto, home, commercial, or any custom form you’ve built
  • GravityCerts automatically generates a structured PDF from the submission containing all prospect data
  • That PDF is sent to Gaya via API, creating a new client record instantly, no manual upload required
  • Your agent opens Gaya, clicks Super Paste, and the data fills into any carrier portal in seconds

Start to finish, what used to take 10 to 15 minutes per carrier now takes under five.

How One Agency Transformed Their Quoting Workflow

Revive Group, a mid-sized independent agency writing personal and commercial lines, had a quoting bottleneck they couldn’t solve with headcount alone.

Their GravityCerts website was generating consistent inbound leads through custom auto and home quote intake forms. The problem wasn’t getting leads, it was processing them fast enough. With three agents handling new business, each quote request was triggering anywhere from 45 minutes to over an hour of manual data entry across five to seven carriers.

After enabling the Gaya integration through their GravityCerts dashboard, the workflow changed immediately.

The first day we had it running, one of our agents quoted a new home and auto bundle across six carriers in under 25 minutes,” said Michael. “That same process used to take most of the morning.

Here’s what changed operationally for Revive Group:

  • Website form submissions now arrive in Gaya automatically. Agents no longer check email for lead notifications and manually copy data
  • The structured PDF generated by GravityCerts contains every field Gaya needs: driver details, vehicle info, property data, coverage types, and any Canopy Connect data pulled in alongside
  • Agents use Super Copy to extract the full client record from Gaya and Super Paste to fill each carrier portal, handling six carriers in the time it previously took to do two
  • Error rates on submitted applications dropped noticeably. No more transposed VINs or miskeyed dates of birth

The agency didn’t hire additional staff. They didn’t change their carrier mix. They connected two tools they were already paying for and recovered hours of productive time per agent, per day.

What Data Gets Captured and Sent to Gaya

One of the most common questions agencies ask before enabling this integration is: what actually gets sent? The answer is, everything your form collects.

Data collected by your GravityCerts website forms:

  • Applicant name, contact info, and address
  • Date of birth, marital status, occupation, education
  • Vehicle information, year, make, model, VIN, requested coverages, etc.
  • Driver details and MVR history fields
  • Property details, construction type, square footage, roof, updates, etc.
  • Coverage types requested
  • Commercial entity information
  • Canopy Connect data, if you have that integration enabled
  • Any custom fields you’ve configured on your forms

What gets delivered to Gaya:

  • A structured PDF generated from the form submission
  • Personal Lines or Commercial Lines classification, configured per form
  • Up to 5 PDF attachments per submission, including dec pages and Acord forms
  • An auto-created Gaya client record, ready for Super Paste

Gaya’s AI is purpose-built to extract data from PDFs, images, dec pages, and Acord forms. No data mapping required. Gaya’s AI scans and extracts information intelligently. Whether it’s short form labels or full sentences, Gaya routes it to the right fields in any carrier portal.

Works Alongside Your Other GravityCerts Integrations

One of the most practical features of the Gaya integration is that it runs independently of everything else you’ve already set up. The same form submission can trigger multiple feeds simultaneously.

That means a single prospect submission can:

Your existing integrations don’t need to be reconfigured. You simply add a Gaya feed to the forms you want connected, and it layers on top of whatever you’ve already built.

Setup Takes Minutes, Not Days

There’s no developer required to get this running. No API wrangling. No technical background needed. Here’s the entire setup process:

Screenshot showing GravityCerts + Gaya AI integration. Creating a feed to automatically create a record in Gaya using your GravityCerts website.

  • Log into your GravityCerts dashboard and navigate to Forms > Settings > GravityCerts
  • Scroll to Gaya and paste your Live API Key from your Gaya account
  • Click Test Connection to verify, then Save
  • For each form you want connected, create a new GravityCerts feed, select Gaya as the action, choose Personal or Commercial Lines, and select which PDFs to include
  • Submit a test lead. Within seconds, a new record appears in your Gaya portal, ready to use

Full step-by-step documentation is available at the links below:

Enabling Gaya Integration

Sending Form Submissions to Gaya

Frequently Asked Questions

What is the GravityCerts Gaya integration?2026-03-19T10:06:29-07:00

The GravityCerts + Gaya integration automatically sends quote intake form submissions from your insurance agency website directly into Gaya AI. When a person fills out a quote request form, GravityCerts generates a structured PDF, or multiple PDFs if configured, from the submission and delivers it to Gaya via a direct API integration. The new record is instantly created in Gaya’s portal.

From there, your agents use Gaya’s Super Paste to auto-fill any carrier portal in seconds, eliminating manual data entry from the quoting workflow entirely.

Does the Gaya integration work with personal and commercial lines?2026-03-19T10:09:23-07:00

Yes. Any website form, whether personal lines or commercial lines, in your GravityCerts website can integrate with Gaya.

Do I need Zapier or a third-party tool to connect GravityCerts and Gaya?2026-03-19T10:10:16-07:00

No. GravityCerts integrates directly with Gaya. No additional accounts or third party tools are required. Fewer failure points, faster data transfer, nothing to break.

Which GravityCerts plans include the Gaya integration?2026-03-19T10:10:54-07:00

The Gaya AI integration is available with our Teams Pass or Agency Pass plan. Visit our pricing page to get started.

How long does it take to set up the Gaya integration?2026-03-19T10:11:21-07:00

It only takes about 5 minutes to set up your Gaya integration with your GravityCerts website. Grab your live api key from your gaya portal, paste it into the Integrations area in your website. For full documentation on how to set up the integration, please visit our documentation or contact GravityCerts to learn more.

Ready to Eliminate Manual Data Entry from Your Quoting Workflow?

The GravityCerts + Gaya integration is live and available now. If you’re already using both platforms, you can be up and running today. If you’re not yet a GravityCerts customer, this is a good time to see what your website could actually be doing for your agency.

See the full integration details at gravitycerts.com/integrations/gaya